Jul 4

Jul 4 - Jul 5

4th of July Boat Races

SE

Zimovia Strait

Wrangell, AK

Jul 5

Jul 5 - Jul 6

2025 Madison Regatta

INB-UNL

Ohio River

Madison, IN

Jul 11

Jul 11 - Jul 13

Les Régates de Valleyfield

SE-INB

St-Laurence River

Salaberry-de-Valleyfield, CN

Jul 12

Jul 12 - Jul 13

Black Lake Regatta Inboard Summe...

VINTAGE-INB

Black Lake

Olympia, WA

Jul 12 - Jul 13

Rock Falls River Chase

MOD-SO-J CLSES

Rock River

Rock Falls, IL

Jul 12 - Jul 13

Leo Fry Memorial

OB RR

Rogue River

Agness, OR

Jul 12 - Jul 13

Wild Ones Regatta

SO;D-J CLSES

Grass Lake

Grass Lake, MI

Jul 12 - Jul 13

Fulton Championships

MOD-SO-J CLSES

Lake Neatahwanta

Fulton, NY

Jul 12 - Jul 13

Midsummer Race at Salt Spring

INB-PRO-KPH-MOD-SO-OPC-J CLSES

Salt Spring Reservoir

Copperopolis, CA

Jul 17

Jul 17 - Jul 20

Ocean Cup - Pompano Beach, FL ar...

OS

Atlantic Ocean

Pompano Beach, FL

Jul 19

Jul 19 - Jul 20

2024 ALTON MIDWEST NATIONALS

OPC

MISSISSIPPI RIVER

Alton, IL

Jul 19 - Jul 20

Thunder on the Choptank

INB

Choptank River

Cambridge, MD

Jul 19 - Jul 20

Northland Mardi Gras Gran Prix

OPC

Flambeau River

Ladysmith, WI

Jul 23

Jul 23 - Jul 27

2025 APBA/ USTS PRO National Cha...

PRO-KPH;N

Lake DePue

DePue, IL, IL

Jul 25

Jul 25 - Jul 27

Leonardtown Bash on the Bay

VINTAGE

Breton Bay

Leonardtown, MD

Jul 25 - Jul 27

APOLLO APBA GOLD CUP

SE-VINTAGE-INB-UNL

McNary Pool, Columbia River

Kennewick, WA

mobile menu

APBA Announces Rebrand

By: Dana Potts | Marketing Director | Jan 26, 2023

Photo: APBA

Brand Refresh

American Power Boat Association 2701 Lake Myrtle Park Rd. Auburndale, FL 33823

January 26, 2023

FOR IMMEDIATE RELEASE

AUBURNDALE, FL – Per board approval, the Marketing Committee has introduced a rebrand for the American Power Boat Association. This includes a new logo, official colors, and tagline.

After careful consideration and analysis, the committee and board have agreed on a brand that stems from our past while modernizing our approach for the future.

In collaboration with our new design agency and the official apparel company of the APBA – Pryde Apparel – our logo is now designed with the colors Lake Blue and Patriotic Blue to represent our rich history on the water

Those are our new standard colors.

We have also developed a new tagline for our association – “We Are Boat Racing. This mantra will guide and encourage all our members and fans that we are together, we are unique, we are fun, and we are boat racing.

“I’m really excited about the freshening up of the APBA brand and our new tagline. We have merchandise plans, new partners coming on board, and a new website coming together with the new brand image,” stated Marketing Director Dana Potts. “When we started this project, we really wanted to honor the 120-year history of the APBA while modernizing and preparing for the next generation of boat racers. Our goal is when you think of racing boats you think of the APBA because We Are Boat Racing.”

###